mSITE
Once you've uncovered the "hidden gems" buried deep within your data, mSITE is the way to let the world in on your discovery.
mSITE is an interactive report viewer hosted within a web-browser. mSITE takes full advantage of the connectivity, ease of use, and superior graphical display of information offered by web-browser technology.
Far superior to creating a departmental web-site or to distributing worksheets by e-mail, mSITE is a specialized application that can readily encompass the equivalent information of hundreds of spreadsheet e-mail attachments or web-site pages within a comprehensive, easy to use interface.
Your information customers can quickly and conveniently select how they view the data within the framework you control, with the added ability to then print or "download" to a spreadsheet file for subsequent analysis.
Like mTAB™, mSITE is turnkey, removing you from the responsibility of dealing and maintaining reports and data sets. mSITE includes both the reporting application as well as the report content design to meet your specific requirements.
Users of PAI's mTAB service derive additional benefits from mSITE by way of mTAB's unique ability to publish mSITE report content. In addition to the reports created and maintained to your specification by PAI, your mTAB analysts can create mSITE reports and "ad-hoc" summaries.
Example mSITE™ applications include:
- Reporting Continuous Tracking Studies
- Distributing Quality / Mystery Shop Survey Results to your Field Organization
- Distribution product specific information such as consumer reliability data or the results of product audits to your Engineering and Product Planning Staffs
- Reporting Competitive Sales / Inventory / Production statistics with sufficient breakdowns to satisfy anyone within the organization
- Distributing analysis decks summarizing the results of product trials or clinics
- Authoring, by way of the mTAB interface, analysis responses to the current "hot topics" being discussed through the organization.
mSITE™ Specifications:
Requires Microsoft Explorer 4.x or Netscape 4.x. To take full advantage of mSITE, please be sure you are using the latest versions of these browsers.
mSITE is deployed as a 'secure' applet. It will obtain permission from each workstation to read local data, write preference information and exported Excel data, access a printer and possibly other local computer access as needed. Typically, these permissions are obtained once and saved.
mSITE will normally reside on your organizations Intranet server along with any specific reporting content. Individual workstations access mSITE via a standard URL (e.g. http://YourIntranet/Marketing/Reports/index.htm)
mSITE provides a visual indication of new content (see attached illustration) as updates are delivered. Updates can be delivered directly to the web server or through an administrator intermediary by e-mail. The ability to author mSITE content via mTAB assumes that the mTAB analyst can
provide content to the organization's web server. MTAB's authoring supports both a direct FTP connection as well as "save to file" options.
